Mungo Dunnett Associates: Management and Marketing Consultancy

Manufacturing

Background

A successful private company, begun nine years previously by the owner/manager

Owner frustrated, overstretched and losing enthusiasm now that the company has matured from its entrepreneurial period into an established business

Firefighting, and lack of operational rigour: not a historic strength of the company, and becoming more serious a shortcoming as the company grows

Lack of forward development: dependency on the original sales idea, while competitors and the market have moved forward

Lack of focus on key areas for delivery, leading to wasted resources

Lack of personal accountability for core elements of the operations

Confusion, miscommunications and low morale

Profitability reducing